Stone Island still smashing it!

November 11 2013


       

Stone Island reinvented the concept of casual wear when it was founded in 1982. The Italian brand focused on studying work wear and catalogued their various functional characteristics. The key being to develop a product that is hard wearing and of supreme quality, next came developing the fashion and brand identity.

Since then stone Island has embraced fashion and use sophisticated laboratories to experiment with innovative fabrics & experimental dying.  Stone Island has a strong sea and military feel, working with fabrics that evoke a love of worn in, corroded by the sea  fashion wear. The removable Stone Island badge which appears on all items , shows a compass rose which is displayed like a military badge.

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Stone Island Sweatshirts & hoody's for this season in a variety of easy to wear colour's and as always supreme fabrics and fits. As winter approaches Stone Island knitwear is bang on as always, cashmere crew necks and baby soft lambswool funnel necks are key pieces.



As always Stone Island coats are what really put the brand in a league of its own. Technical fabrics with interesting experimental dyes, without a doubt our favourite here at Ricci is the blue down filled puffer, look sharp this winter in a new Stone Island coat.




 

  

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