In 2002 True Religion exploded onto the L.A fashion scene with their revolutionary interpretation of the five pocket Jean. At this time industry standard sewing machines could not handle the production needs of their radical stitch designs, so they broke the standard machine model apart and produced a one of a kind bespoke version of their own. The result of this innovation was the "Super T stitch" which was instantly recognisable and unlike any other produced by any denim brand anywhere else in the world. The brands distinctive horseshoe logo is now synonymous with eye catching designs, exceptional fits and hard wearing durable denim. As well as the superb True Religion denim range Giancarlo Ricci also carry the latest collection of the brands signature t-shirts, hooded tops, shirts, jackets and sweaters.